![© DR](https://cdn.gulbenkian.pt/wp-content/uploads/2020/07/Uniloop_1600.jpg)
Uniloop Rewards
Promoter: Book in loop
Territorial reach: District of Lisbon
Municipality: Lisbon, Cascais
Target audience: University students
Duration: 2 years
SDG: 12. Responsible consumption and production
![© DR](https://cdn.gulbenkian.pt/wp-content/uploads/2020/07/Uniloop_1600.jpg)
This initiative is a micro-incentive programme for university students. It aims at encouraging university students to adopt healthier and more sustainable lifestyles and behaviours, and support campus sustainability at Portuguese universities, particularly in the areas of mobility, recycling and waste, circularity, responsible consumption and education for sustainability, while at the same time designing and testing behavioural economics models that, based on nudge theory, can replace policies of repression that discourage reprehensible behaviour.
Sustainable Development Goals
This project contributes to the following SDG targets:
![](https://cdn.gulbenkian.pt/wp-content/uploads/2020/06/E-WEB-Goal-12-150x150.jpg)
Target 12.5
By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse
Target 12.8
By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature