The Natural Value Initiative has been shortlisted for the Guardian Sustainable Business Award for biodiversity alongside PUMA’s environmental profit and loss account. The award is intended to reward organisations that take “the long view on ecosystem services”.

Now in their second year, the Awards reward best practice in sustainable business. They showcase innovative corporate initiatives that tackle the most pressing environmental and social challenges businesses face. From managing water risk to energy independence via communicating sustainability and social impact.

The category winners, along with the publicly voted Sustainable Business Leader of the Year and overall winner, will be announced at a ceremony at the Guardian headquarters on the 30th May 2012.

Led by Flora & Fauna International, the NVI strategy focuses on asset managers and rating agencies and aims to:

-Demonstrate the business case for understanding corporate reliance and impact on biodiversity and ecosystem services
-Improve corporate performance in relation to biodiversity and ecosystem services
-Mainstream biodiversity and ecosystem services into investment analysis

The Natural Value initiative is supported by the Calouste Gulbenkian Foundation as part of its work to identify and promote effective strategies to help the green economy.

Find out more about the Natural Value Initiative