1.0Calouste Gulbenkian Foundation — UK Branchhttps://gulbenkian.pt/uk-branchbgourlayhttps://gulbenkian.pt/uk-branch/author/bgourlay/'Is campaigning worth the money?' Insights into what worksrich600338<blockquote class="wp-embedded-content" data-secret="MUlPwIpNbk"><a href="https://gulbenkian.pt/uk-branch/is-campaigning-worth-the-money-insights-into-what-works/">‘Is campaigning worth the money?’ Insights into what works</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://gulbenkian.pt/uk-branch/is-campaigning-worth-the-money-insights-into-what-works/embed/#?secret=MUlPwIpNbk" width="600" height="338" title="“‘Is campaigning worth the money?’ Insights into what works” — Calouste Gulbenkian Foundation — UK Branch" data-secret="MUlPwIpNbk" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://gulbenkian.pt/uk-branch/wp-content/uploads/sites/18/2014/03/11862861616_9f454a3d2d_z.jpg640480Attitudinal change is notoriously difficult to achieve, let alone behavioural change. Whether an issue requires shifts in policy or public attitudes, virtually every societal challenge needs action on one if not both fronts.